Special Events

FOLIO: Summit Golf Tournament: Sponsored by
Wednesday, February 20
Golf Tournament – 12:00 PM
Golf Tournament Awards and Reception (players only) – 5:00 PM

Kick off your Summit experience by participating in our inaugural FOLIO: Publishing Summit Golf Tournament at the world-class Blue Monster golf course located on the resort property. The Blue Monster is home of the 2007 World Golf Championships and has hosted PGA Tour events for the past 45 years.

The championship course features 18 holes and 7,125 yards of long fairways, strategically placed bunkers and water hazards. Experience the historic course’s 18th– hole signature fountain which was ranked by GOLF Magazine as one of the Top 100 Holes in the World.

As a guest of FOLIO: you are invited to participate in the industry golf tournament as a way to connect with industry colleagues. The tournament begins at noon on Wednesday, February 20 followed by a post-tournament party poolside at the Resort.

FOLIO: is pleased to offer the Tournament at $100 per golfer (excluding rentals)

Space is EXTREMELY limited so reserve your spot early.

World Media Run

Friday, February 22
6:30AM - Check-in
7:00 AM - Start Time

Don’t forget to pack your running shoes. Join FOLIO: for the first-ever 5K World Media Run on the morning of February 22, sponsored by Runner’s World Magazine and Nxtbook Media. Registration for the run opens at 6:30 AM and the run begins at 7:00 AM and circles the Blue Monster Golf Course and is open to all registered attendees.

The Media Run also includes a virtual run, where media industry members from around the globe can submit their times from 5K races run in their own backyards. Those who can’t attend the actual race in Miami can logon to www.worldmediarun.com to register for the race, make a donation, and submit their best 5K race time.

Start training now! Reserve your place at the starting line when you register.

Dinner With a Stranger: Sponsored by
Thursday, February 21
7:00 PM

After your first day at the Summit, relax with your colleagues and fellow attendees in an intimate setting at the FOLIO: Publishing Summit's signature networking event, Dinner with a Stranger.

Take advantage of the breathtaking Doral atmosphere and world-class dining by selecting one of six specially designed dinner programs for Summit attendees.

FOLIO: will host a small-group dinner at each of the locations listed below. Dinner topics create an environment of discussion and conversation among guests, but no formal agenda will be followed. Dinner with a Stranger is an evening for you to relax, enjoy and engage!

Dinner with a Stranger is not included in your FOLIO: Summit registration. Tickets are $75.

Note: Seating some venues is very limited. Reserve early to avoid disappointment. Dinners include a 3 course themed buffet meal and a choice of wine, beer or soft drink beverage.

Dinner with a Stranger Locations (select one):

Atrium Restaurant
Topic: B-to-B Publishing
The Atrium Restaurant, located in the Doral's world-class spa, provides and elegant backdrop for this dinner program. Classic American fare compliments the modern and crisp atmosphere.

Blue Lagoon Pool I
Topic: B-to-C Publishing
Guests will feast outdoors and pool-side at this "Floribbean" meal within the Doral's Blue Lagoon compound, filled with palms, island torches, and waterfalls.

Blue Lagoon Pool II
Topic: Magazine-Powered Events
At this second private Dinner with a Stranger within the tropical Blue Lagoon grounds, guests will enjoy the many tastes of South Florida in this elegant dining setting.

Katsu
Topic: Publishing M&A
The Doral's newest restaurant is a hit, with floor-to-ceiling windows overlooking the beautiful Blue Monster course. The menu will feature their upscale Asian fare and exquisite sushi selections.

Terrazza Patio
Topic: Monetizing Integrated Packages
Dine indoors or outdoors at this dinner; The Terrazza Patio provides a solid green horizon and beautiful panoramic sky views. Guests will enjoy the Golf-View Grill dinner, featuring classic American fare.

Villa Montepaldi
Topic: Digital Content Strategies - SOLD OUT
Enjoy a classic Mediterranean dinner at Villa Montepaldi, a private glass pavilion with 360-degree views of the stunning Doral grounds.

Interactive Roundtables

Friday, February 22
9:15-10:00 AM

FOLIO: magazine is written and designed to help you meet your toughest challenges. This interactive session puts us to the test. Bring your real-world issues and questions to the table for a live idea exchange, moderated by industry experts and FOLIO: editors. This is your chance to connect with your peers in an interactive session to discuss challenges, trends and triumphs—so come prepared with specifics in mind and serve as both listener and expert.

LOGIN
Best practices in Web content and design. Give a live demo of your Web site to an e-media expert for instantaneous feedback. Learn how to design a killer site, and compete with non-magazine-related Web sites to become the go-to source for information in your industry.

With Discussion Leaders:
Doug Harbrecht, Director, New Media, The Kiplinger Organization
Eric Shanfelt, Executive Vice President eMedia, Aspire Media
Tom Lynch, Director, Search Engine and Online Marketing, ePublishing

M&A SCORECARD
Thinking about buying or selling? Should you sell off your print titles? Should you look to acquire databases and Web properties? Where do events fit in and how to know if you’re financially ready to buy? Be prepared to ask and answer these questions.

With Discussion Leaders:
Scott Peters, Managing Director, The Jordan, Edmiston Group, Inc.
Reed Philips, Managing Director, DeSilva + Phillips

FACE UP
A fan favorite. Submit examples of your covers at registration onsite to receive candid, honest feedback from top-notch designers and industry peers. Be prepared to also offer your own advice on cover copy and design.

With Discussion Leaders:
Jim Nissen, President, Sw!tch Studio
Jesse Adams, Art Director, Gulfshore Life

BEST PRACTICES IDEA EXCHANGE
Do you have a great idea you want to share with your peers or are you waiting for some inspiration from seasoned industry members? Participate in open and honest discussion on business hits and misses in this energizing session.

With Discussion Leader:
Tom McLean, Senior Director, Web Products, Consumer Reports

CIRC XTRA
Circulation and audience development is a challenge in the digital age, especially for traditional print circulators. Talk to industry colleagues on how to make the smooth transition and introduce new audiences to the brand experience.

With Discussin Leaders:
List Acquisition – John Papalia, Statlistics
Email Marketing Best Practices – Jeffrey Pedone, Director, eMail Marketing, ALM

PUB TECH
From new digital delivery techniques to content management systems, paper advancements and e-marketing and search solutions, publishing technology trends are ever-changing. Get techie with your peers and find out what’s really worth the investment and why.

With Discussion Leader:
Peter Sprague, Managing Director, Premiere Media Holdings, LLC

REALITY CHECK
What’s happening to the magazine industry? Is your business in trouble? Do you need to staff up for digital? Join the editors of FOLIO: for these exclusive open forums where you will discuss industry trends and issues that challenge you in your day to day operations and experiences. No subject is off-limits for these stimulating roundtable discussions.

With Discussion Leaders:
Bill Mickey, Senior Editor, Folio:
Matt Kinsman, Managing Editor, Folio:
Tony Silber, Editor & Publisher, Folio:

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Tennis Round Robin sponsored by Texterity

Be in a competitive mode with friends and colleagues. It's an entertaining and spirited two hours that is fully supervised by a qualified professional.

Feel the pain of loss and the glory of victory!

Your registration fee is covered by Texterity! When you participate, you receive:

- New tennis balls supplied for the matches
- Racquet rental
- Beverages and Towels

A prize for 1st place will be awarded to the tournament winner!

The Round Robin Tournament will take place on Wednesday, February 20th from 1:00 pm – 3:00 pm. The shuttle bus leaves from the main lobby entrance at the Doral and all participants need to be there to catch the bus by 12:30 pm.

If you would like to participate, please contact:

JP Bahamondes
jp.bahamondes@cliffdrysdale.com
Direct: (305) 591-6454
Fax: (305) 591-6635